SONIC officially opens in Peabody

PEABODY – After months of anticipation from the hoards of North Shore residents whose mouths have been watering at the sight of SONIC commercials, the Oklahoma-based “America’s Drive-In” officially opened on Route 1 in Peabody Wednesday.Known for a throwback atmosphere and unique menu items, such as toaster sandwiches on Texas toast, extra long chili-cheese hot dogs called “Coneys” and a variety of sweet and fruity frozen drinks, the 55 Newbury St. location will be the fast food chain’s first in New England and the only location northeast of New Jersey.”We are thrilled to open the first SONIC in Massachusetts in Peabody,” said Gina Monastiero, of Boston Sonics, franchisee of the restaurant. “We look forward to serving the community and delivering the fun carhop service SONIC Drive-Ins are known for across the state.”With no inside seating, SONIC is a true throwback to the carhop drive-ins of the 1950s and 60s. Customers can choose to order from one of two patio ordering stations, a drive through window or park their cars in one of 21 carhop parking spaces where they will receive personal service.During the summer months, the restaurant will also offer outdoor seating for 50 people.The restaurant’s full made-to-order menu is available any time between 6 a.m. and 2 a.m.Along with serving the region’s hungry consumers, SONIC’s location has succeeded in helping the city with an ongoing effort to clean up and improve the Route 1 area.The land at 55 Newbury St. had been overgrown for years following the council’s rejection of an Exxon Mobile proposal to open a new gas station in that location.Councilors say adding a popular national restaurant chain is a vast improvement over the drab industrial look of another gas station and hope that SONIC can become a successful area franchise.”It will be fixing one of the blighted sites on Route 1 where there is vegetation growing and has been for sale for several years,” Councilor-at-Large James Liacos said in April. “I always knew we could do better than used car lots and gas stations on Route 1. I’m so happy to see this.”

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